Friday 13 September 2013

Mondelez strikes deal to chew into Twitter's social media knowhow - Financial Times

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Mondelez strikes deal to chew into Twitter's social media knowhow
Financial Times
Mondelez, the maker of Oreo cookies and Trident chewing gum, has struck a first-of-its-kind partnership with Twitter to bolster its real-time marketing prowess in a deal that includes embedding Twitter staff in Mondelez offices across the world. As ...

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